Posted on Sat, Nov 19th, 2011
"We've all done it at some point. You're at work, doing the same-old-same-old, and thinking certain processes could probably be made easier and simpler through technology." What if you could automate the process or streamline it with a custom app?
As the fourth quarter of 2011 rolled out, not only have several companies unveiled new products coming to market just in time for the holiday shopping season, so too have announcements and revelations to develop and release Application Programming Interfaces (API's) for people to build custom apps to help increase the bottom line for companies large and small alike. APIs allow people to access data or utilize existing web functionality across different domains. Common examples include:
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tying into a shipping service's API to determine shipping costs at checkout
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embedding videos or photos hosted on another website such as YouTube or Flickr
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sharing content on social media networks without being completely redirected to another website.
Other roles APIs play include1: